Free Printable Real Estate Listing Checklist Template (PDF, Excel)

(Updated April 2025)

Joseph E. Stephenson, REALTOR®

License #00054082 | Kansas & Missouri

Affiliated with Welch & Company (License #CO00000477)

Joseph E. Stephenson is a licensed real estate professional in Kansas and Missouri with a career built on dedication to integrity and client-focused service. To learn more about how Joseph can assist you in your real estate endeavors, visit his REALTOR® profile at realtor.com.

Connect with Joe and/or Listen to His Podcast

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It begins with the listing appointment to finalizing the perfect marketing strategy. It covers every stage of the process, such as preparing the client’s property, organizing stunning listing photos, and even creating a clear listing appointment checklist to organize potential buyers. For those in the real estate business who prefer to work digitally, you’ll also find a flexible Google Docs spreadsheet version that’s easy to customize and share with your team.

The U.S. General Services Administration (GSA) highlights the value of structure and organization in real estate through their management of surplus federal property sales on RealEstateSales.gov. Their process, which includes preparing and presenting properties across the U.S. with precision, showcases how essential it is to have a systematic approach. For real estate professionals, using pre-listing or listing checklists can replicate this level of efficiency. These checklists ensure every detail—from property preparation to compliance and key dates—is addressed, helping agents streamline their workflow, minimize errors, and present properties effectively to potential buyers.

Download Our Free Real Estate Listing Checklist PDF

PDF | Excel | Google Sheets

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Real Estate Agent Checklist for Listings Example

I know how challenging it can be to compete in a competitive real estate market, which is why having a real estate agent checklist is essential.

It keeps me organized and ensures I don’t miss a single detail when helping my clients. I rely on it to structure my online ads, create a polished MLS listing, and manage every step of the selling process.

It also reminds me to stay connected with past clients, focus on neighborhood details that matter, and address any requested repairs to keep deals moving smoothly.

Adding thoughtful touches like a closing gift and proactively engaging with potential sellers helps me stand out.

This checklist gives me confidence that I’m providing all the details potential clients need to choose me, and it helps leave a lasting impression long after the deal is done.

Checklist ItemDescription
Pre Listing ChecklistA listing checklist helps real estate agents plan for a new listing.
– Set a timeline for listing launch
– Research recent sales in the area
– Prepare a pre listing checklist for client review
Property DetailsGather complete property details for the real estate listing checklist.
– Address and legal description
– Square footage and lot size
– Number of bedrooms and bathrooms
– Unique features and amenities
– Recent upgrades or renovations
Listing PaperworkCollect necessary documents and listing paperwork.
– Property disclosure forms
– Homeowners association documents
– Recent tax bills and utility costs
– Prior sale documents
Listing AgreementEnsure the listing agreement is signed and conditions are clear.
– Discuss terms with property owner
– Ensure mutual agreement on listing price
– Obtain signatures from all parties
Title Company & InsuranceCoordinate with the title company and confirm title insurance.
– Select a title company
– Order preliminary title report
– Ensure title insurance covers potential issues
Settlement StatementPrepare the settlement statement for the closing process.
– Confirm closing costs with title company
– Review all figures with the seller
– Address any discrepancies before closing
Killer Listing PresentationDevelop a compelling presentation highlighting property features.
– Create a captivating opening slide
– Include high-resolution property images
– Highlight key selling points
– Present comparative market analysis
Open HouseSchedule and prepare for an open house to attract prospective buyers.
– Advertise open house dates
– Prepare the property (clean, stage, declutter)
– Set up signage for easy visitor navigation
– Provide informational brochures
Engagement with Prospective BuyersFollow up with prospective buyers, track their contact info.
– Name: ____________ Email: ____________ Phone: ____________
– Name: ____________ Email: ____________ Phone: ____________
– Name: ____________ Email: ____________ Phone: ____________
– Name: ____________ Email: ____________ Phone: ____________
– Name: ____________ Email: ____________ Phone: ____________
Real Estate TransactionMonitor the real estate transaction closely for a smooth sales process.
– Buyer’s agent contact details
– Mortgage lender updates
– Home inspector communications
– Appraiser contacts
– Title company liaison
Feedback from Local AgentsGather feedback from local agents and adjust strategies as needed.
– Collect feedback post-showing
– Analyze constructive criticism
– Revise marketing plans if necessary
Have Broker Double Check Work (Optional)Ensure quality and compliance with industry standards.
– Verify accuracy of listing details
– Confirm compliance with industry standards
Successful Sale Lessons LearnedEvaluate the effectiveness of strategies for a successful sale.
– Review what strategies worked well
– Document areas for improvement
– Share insights with the team
digital signage that shows a property listing

This table format provides a comprehensive and user-friendly checklist for real estate agents to ensure a smooth and successful listing process.

Instructions for Real Estate Professionals

  • Customize this table as needed to suit specific listings.
  • Regularly update the checklist to reflect any changes in the real estate transaction process.
  • Share with team members to ensure a consistent approach throughout the real estate industry.

Listing Steps Real Estate Agents Often Forget

Prepare the Property

Real estate transactions have many parts, so as clients prepare their property, ensure it is clean, staged, and repaired to highlight the property’s unique features. This will help generate interest among active buyers.

Research the Market

The real estate market moves quickly, so analyze the local market to set a competitive price. Look at properties that were recently sold and any active listing with multiple properties to inform your pricing strategy.

Gather Property Details

Collect key details, including square footage, amenities, and local records. A thorough title search is essential to identify any issues before listing.

Create a Marketing Plan

Your marketing strategy should include a robust marketing plan. Print advertising needs to include property description and showcase properties effectively. Use social media platforms like Facebook Business to reach more potential buyers.

Take Professional Photos

Other real estate agents often forget to invest in high-quality photos. Include professionals contact info to have a photographer capture the property’s essence.

Write a Compelling Listing Description

List the Property

Host Open Houses

Communicate with Potential Buyers

Negotiate Offers

Coordinate the Closing Process

Post-Close Checklist

Check Back for Updates to this Real Estate Listing Checklist (PDF, Free Download)

A refreshed new listing checklist will make sure that every aspect of the listing process is addressed, like creating an engaging property description or highlighting the property’s unique features. You’ll also find updating the asking price and including professional photos will help draw in potential clients.

Regularly check for updates on my blog post; it’ll help maintain your credibility with property owners and local agents. My updated checklists can improve strategies like print advertising or coordinating with other agents, while also covering key tasks like performing a detailed title search.

Tools like an agent checklist streamline operations, keeping every element – like property features and marketing efforts – in sync with current trends and client expectations.

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The Dos and Dont’s When Buying a Home

Buying a house is one of the most exciting and life-changing decisions you’ll make. However, it’s also one of the biggest financial commitments of your life. Interestingly, first-time buyers now make up just 24% of the housing market, the lowest share since data collection began in 1981. This decline highlights the increasing challenges and complexities in today’s homebuying landscape. If it’s working through the rising costs, understanding financial options, or avoiding common pitfalls, being informed is key. If you’re a first-time buyer or a seasoned homeowner, then knowing the do’s and don’ts can help you make smart choices, protect your financial health, and achieve your dream home. Below, we’ll cover practical steps and tips, while seamlessly including important factors like mortgage options, down payments, and loan programs.

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The Do’s of Buying a House

Educate Yourself About the Home Buying Process

Before you jump into house hunting, it’s essential to learn the basics of the home buying process. This includes understanding your mortgage options, your credit history, and how much house you can afford. Knowing what to expect ensures you can move forward confidently at every stage.

Get Pre-Approved for a Mortgage

One of the first steps to take is getting a mortgage preapproval. This shows sellers you’re serious and helps you know your exact budget. Preapproval also clarifies details like mortgage rates, potential monthly mortgage payments, and your required down payment. Don’t confuse preapproval with prequalification; preapproval is a deeper look at your finances and creditworthiness, including your credit limit and existing bank accounts.

Consider Different Loan Programs

There’s no one-size-fits-all mortgage loan. Each homebuyer has unique needs, and there are various loan programs to suit them. For example, if you’re a first-time buyer, FHA loans (backed by the Federal Housing Administration) might be a great option due to their lower down payment requirements. If you’re a veteran, VA loans offer benefits like no required down payment and no funding fee for some qualified borrowers. Rural buyers may benefit from USDA loans, which support purchases with little-to-no down payment. Compare these loan programs to determine which is best for you.

Work with a Trusted Real Estate Agent

A good agent can help you find homes that meet your needs and budget. They’ll guide you through negotiations and ensure you’re considering costs like property taxes, closing costs, and any earnest money deposit required when making an offer.

Budget for the Costs Beyond the Purchase Price

Beyond the actual purchase price, there are numerous upfront costs to consider. These include closing disclosures, home inspections, and costs for moving. Additionally, think about ongoing expenses like your monthly payments for the mortgage, as well as maintenance, homeowners’ insurance, and taxes.

Research Assistance Programs

If you’re struggling to save for a down payment or need help with closing cost assistance, look into available assistance programs. Organizations such as the National Association of Realtors® or state and local housing agencies often provide help for first time homebuyers.

Have All the Necessary Documents in Order

When applying for a mortgage loan, you’ll need to provide documentation like proof of income, bank statements, tax returns, and your credit report. Ensure everything is accurate and up to date to speed up the mortgage approval process.

Get a Home Inspection

No matter how perfect a house looks, get it inspected before committing to the purchase. Home inspections uncover potential issues that could affect the value or safety of the property. It’s better to walk away than to face unexpected major repairs after closing.

Plan for Your Long-Term Financial Health

Before making an offer, evaluate whether the home fits your long-term financial health. Are there costs like new loans or renovations you’ll need to take on? Do you have an emergency fund to cover unforeseen expenses? Staying within your financial limits is critical to avoid unnecessary debt.

The Don’ts of Buying a House

Don’t Skip Preapproval

Without a preapproval letter, sellers may not take your offers seriously. Preapproval ensures you have a clear budget and avoids disappointment during the final approval stage.

Don’t Forget to Compare Loan Types

When weighing mortgage options, compare the pros and cons of a conventional loan versus an FHA loan or other alternatives. Different loan types come with varying interest rates, down payment requirements, and terms. For example, conventional loans often require higher credit scores but may save you more money over time.

Don’t Max Out Your Budget

While it’s tempting to stretch your finances for your dream home, biting off more than you can chew can backfire. Stick to what you can comfortably afford, even if it means spending less money or compromising on amenities.

Don’t Skip Over the Fine Print

Review every line of your contracts, including the closing disclosure and loan documents. These contain crucial details, such as your loan term, tax implications, and any potential penalties for early repayment.

Don’t Ignore Upfront Costs

The upfront costs of buying a home can surprise buyers. These include down payments, sweat equity (if buying a fixer-upper), and major purchases you may need after moving in, like furniture or appliances.

Don’t Make Major Financial Changes

Avoid making major life changes when in the middle of the home buying process. Opening new credit accounts, taking on new debt, or making large purchases can negatively affect your credit score and your ability to meet lender qualifications.

Don’t Overlook Local Neighborhood Factors

Research neighborhoods thoroughly. Beyond house size and price, look into local factors like urban development, schools, proximity to work, and community vibe. A beautiful house in the wrong location can become a frustrating experience.

Don’t Neglect to Negotiate

Don’t assume a seller’s listing price is non-negotiable. Homes are big investments, so approach negotiations confidently to secure the best deal. You might even adjust terms to include items like certain repairs or shared upfront costs.

Check Back for Updates

The homebuying process is constantly evolving, and it’s essential to stay informed about updates that can impact your decisions. From working with a trusted mortgage lender to securing the right home loan, navigating the buying process requires attention to detail.

Be sure to research key aspects like mortgage insurance, Fannie Mae programs, and eligibility options through Veterans Affairs to make the most informed choices. Understanding your FICO score is a crucial part of the preapproval process, ensuring you’re prepared for final loan approval. Don’t overlook other factors that may affect your financial health, such as selecting the right payment options or deciding whether to invest in primary residences versus other properties.

Avoiding the biggest mistake of rushing into your first house purchase will help you make a confident and informed home purchase decision. Having the right knowledge and preparation will ensure your path to homeownership is a successful one.

Buying a home is a huge milestone, but it comes with challenges. Follow these do’s and don’ts so you’ll protect your financial health, avoid costly mistakes, and increase your chances of securing the perfect home. Preparation is key, and resources like local assistance programs or trusted real estate professionals can help.

Take your time, ask questions, and don’t be afraid to walk away from a bad deal. You deserve a home that fits your needs and supports your financial future.

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Free Rental Property Business Plan Template (PDF, PPT)

Published: December 17th, 2024
Updated: April 18, 2025

I know how starting in the rental property industry is a challenge. It usually starts with a business plan though. That something that’s pretty consistent among any industry. Personally, I struggled to manage property maintenance, and collect rent payments on time. It’s always a struggle to stay organized while trying to grow my business in the rental property market. This experience has taught me how important it is having a structured plan to guide every aspect of the rental property business.

In January 2022, institutional investors accounted for 33% of home purchases; this is the highest monthly share in over 10+ years. This trend shows the rising popularity of real estate investing, attracting individual buyers and large-scale investors. With the increasing competition in the market, you’ll want to create a business plan. The U.S. Small Business Administration (SBA) emphasizes that a business plan acts as a strategic guide for launching, managing, and expanding a business. It also plays a role in securing funding or partnerships by instilling confidence in potential investors about the business’s profitability and growth potential.

That said, I created the rental property business plan template to help everyone out a bit. This free resource, available for download in both Google Slides, PDF, and PowerPoint, is tailored for just about everyone at this point in the process: rental property owners, real estate investors, and rental property companies. You can address things like property management, property maintenance, and leveraging opportunities in the local rental market. The real estate industry demands efficiency and adaptability. A strong business plan equips you with the tools to attract tenants, expand your portfolio, and stay ahead in the rental market.

With this real estate template, you can define clear strategies for rent collection and help your property business grow. Download it today and take a confident step toward building a successful rental property business.

Download Free Rental Property Business Plan Template

PPT | Google Slides | PDF

Sample Rental Property Business Plan Template

SectionContent
Title SlideRental Property Business Plan Template with company name, address, phone number, and website. Include a brief overview of the rental property business and its mission to deliver high-quality rental properties.
Executive SummaryA brief overview of the rental property business plan, emphasizing company description, target market, competitive advantage, and plans for property acquisition and management.
Company DescriptionOutline the company’s mission to be a successful rental property business. Mention the rental property portfolio (e.g., single-family homes, furnished rentals, and residential units) and prime locations.
Market AnalysisProvide market research on the rental property market, including local market trends, industry analysis, and insights into the competitive rental property market. Highlight the demand for affordable housing solutions.
Target MarketDefine the target audience for the rental property business (e.g., potential tenants such as families, young professionals, and local community members). Explain how you’ll attract tenants with competitive pricing and quality housing.
Competitive AnalysisHighlight competitors in the rental property industry and analyze their strengths/weaknesses. Show how your property business offers a competitive advantage through superior property maintenance and customer satisfaction.
Management TeamIntroduce the management team, including property managers and other team members responsible for property acquisition, property maintenance, rent collection, and comprehensive property management services.
Rental Property PortfolioShowcase the portfolio, which includes residential units (e.g., single-family homes, furnished rentals) in prime locations. Discuss potential investment property acquisitions and portfolio growth strategies.
Financial PlanProvide financial projections, including rental income, property taxes, cash flow, and mortgage payments. Discuss the role of personal savings and how to maintain accurate financial records.
Property ManagementDescribe comprehensive property management services, including rent collection, property maintenance, and the use of property management software to streamline tasks. Mention property management fees as part of the business strategy.
Marketing StrategyOutline how you’ll market the rental property business, focusing on attracting potential tenants through competitive pricing, exceptional customer service, and partnerships with local businesses. Highlight strategies to build awareness for the rental property agency.
Schedule & DeadlinesShare a timeline highlighting important milestones in the rental business, such as property acquisition, attracting quality tenants, and expanding the property portfolio. Align deadlines with market trends.
KPIs for SuccessIdentify key elements such as customer satisfaction, rent payments collected, tenant retention, occupancy rates, and cash flow as metrics for a successful rental property business.
Thank YouClose with a message emphasizing your commitment to the rental property industry and how the business will provide a competitive advantage in the real estate market. Include contact information and encourage inquiries.

A well-crafted rental property business plan has elements that can help rental property companies thrive. Know the market through thorough industry and market analysis, because other rental property owners and property managers (your competition) aim to make informed decisions. A clear marketing strategy helps make properties reach the right audience, while a strong management team helps streamline operations and maintain efficiency.

Financial planning, including detailed financial projections and strategies to manage property taxes and cash flow, provides a solid foundation for success. Real estate investors and property owners can use the plan to identify opportunities, maximize rental income, and create a roadmap for growth. These components define a rental business plan that supports sustainable success in the rental property market.

More Rental Property Resources

Resource
Rental Property Analysis Spreadsheet
Rental Property Inspection Checklist
Rental Property Chart of Accounts Template
Rental Property Expense Worksheet
Short-Term Rental Management Agreement

PPT | Google Slides | PDF

Check Back for Updates to our Free Rental Property Business Plan Template

I will continually work to updates our free rental property business plan template resource for success in the rental property industry. Check back regularly so you’ll gain access to valuable updates, including new, updated rental property business plan examples and enhanced tools for crafting a strong rental property business plan tailored to your needs. Updates will focus on effective marketing strategies, understanding your target market, and creating a compelling executive summary. You’ll also find improvements to the financial plan, financial projections, and operations plan to help you achieve your business goals.

Apply these strategies to your approach for featuring high-quality rental properties, managing rental homes, leased properties, or vacant properties, and attracting potential tenants. I also want to explore and address rent prices, lease agreements, and community growth opportunities through collaboration with local businesses while leveraging the power of social media platforms. If you’re conducting in-depth market research, analyzing trends in the rental market, or investing in real estate ventures, then these updates will help you stay ahead. Make sure your return often for new insights, strategies, and premium features designed to keep your property business thriving.

Join Our Real Estate Professional Network

Join our network of rental property companies and property managers and take your place as a leader in the rental property industry. You’ll gain access to our industry analysis and executive summaries that help deliver actionable insights into local rental markets and empower you to create a winning pricing strategy.

If you want to expand your rental property portfolio, including residential units, then we can help with expert guidance on reducing maintenance costs and optimizing operational efficiency. Learn proven tools and strategies to generate consistent passive income and secure your financial future. Take the next step in advancing your real estate career, connect with us today and claim your competitive edge.

Subscribe to our Real Estate Newsletter

Stay ahead in the rental property industry by subscribing to our real estate agent newsletter. Get exclusive access to expert insights on crafting a winning rental property business plan template and mastering the art of creating a solid rental property business plan.

Discover proven strategies for building and growing your rental property business, navigating the dynamic rental property market, and optimizing your investments in rental property. This newsletter delivers updates on the latest trends in property management and effective approaches to property maintenance, ensuring you stay prepared for every challenge. Get valuable knowledge on developing a comprehensive property business plan and business plan that sets you apart in the competitive world of real estate.

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Best camera for real estate photography in 2024

REAL ESTATE AGENT / CAMERAS

By: Joe Stephenson REALTOR®

To stand out as a REALTOR®, having the right tools is crucial—starting with a top-tier real estate camera. High-quality visuals can dramatically influence a buyer’s interest.

Combining gear like a sturdy tripod and a full frame mirrorless camera ensures impressive image quality that highlights every detail. Many professionals rely on setups including a digital single lens reflex and premium lenses, such as a prime or zoom lens, known for their lens compatibility and flexibility.

Capturing stunning interior real estate photos often demands features like an electronic viewfinder, fixed focal length options, and controls to manage slower shutter speeds, reducing camera shake.

For most real estate photographers, understanding these vital camera features can be the key to creating visually captivating listings, beyond what even advanced smartphone cameras can achieve.

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Table of Contents

Cameras

Our Top Cameras for Real Estate Agents

  1. Nikon D850. The Nikon D850 is a great choice for real estate photography thanks to its 45.7 megapixel resolution and Its EXPEED 5 image processing engine.
  2. Canon EOS 5D Mark IV. The Canon EOS 5D Mark IV is another excellent choice for real estate photography, with its 30.4 megapixel resolution and 61-point autofocus system. 
  3. Sony Alpha a7R III. The Sony Alpha a7R III is a great mirrorless camera option for real estate photography, with its 42.4 megapixel resolution and 5-axis image stabilization system. 
  4. Olympus OM-D E-M1 Mark II. The Olympus OM-D E-M1 Mark II is an outstanding Micro Four Thirds camera that’s perfect for real estate photography, thanks to its 20.4 megapixel resolution and fast autofocus system. 
  5. Panasonic Lumix GH5. The Panasonic Lumix GH5 is another great mirrorless camera option for real estate photography, with its 20.3 megapixel resolution and 4K video recording capability
  6. Nikon d3500. The Nikon d3500 is a great entry-level DSLR camera that’s perfect for real estate photography beginners, thanks to its 24.2 megapixel resolution and easy-to-use controls
  7. Canon EOS Rebel T7i/800D. The Canon EOS Rebel T7i/800D is another great entry-level DSLR camera that’s perfect for real estate photography beginners, with its 24.2 megapixel resolution and easy-to-use controls 
  8. Canon EOS 70D.. The Canon EOS 70D is a great mid-range DSLR camera that’s perfect for more experienced real estate photographers, thanks to its 20.2 megapixel resolution and advanced dual pixel autofocus system 

How to Choose the Best Camera

What to Look For When Choosing the Best Camera for Real Estate Photography

Finding the best camera for real estate photography is important for your needs as a licensed REALTOR®. You should look for the following things.

  • 4k Video
  • ISO range
  • Battery Life
  • Lens Mount
  • Full Frame CMOS sensor
  • Dynamic range
  • Full Frame Camera
  • Low Light Performance
  • Built in wi fi
  • Image quality
  • Wide angle lens
  • Body Stabilization
  • High resolution
  • Native ISO
  • LCD screen
  • Continuous shooting
  • Mirrorless camera

Frequently Asked Questions about Cameras for Real Estate

What is the best type of camera to use for real estate potography?

There is no one “best” type of camera for real estate photography. However, many professional photographers recommend using a DSLR camera, as they tend to produce higher-quality images than other types of cameras. Additionally, DSLR cameras usually have more features and settings that can be adjusted to help you capture the perfect photo.

What are some of the most important features to look for in a camera for real estate photography?

When choosing a camera for real estate photography, it is important to consider the sensor size, image resolution, shutter speed, and aperture. Sensor size and image resolution are both important factors in determining image quality. Shutter speed is important for capturing sharp images, while aperture affects how much light is let into the camera and can impact the depth of field in your photos.

How much money should I expect to spend on a camera for real estate photography?

The amount of money you will need to spend on a camera for real estate photography will depend on the type of camera you choose and the features you need. Generally speaking, DSLR cameras tend to be more expensive than other types of cameras. However, there are many affordable options available that can still produce high-quality images.

Do I need any special equipment to take good real estate photos?

In addition to a camera, you will also need a tripod and an external flash unit to take good real estate photos. A tripod will help you keep your camera steady when taking long exposures or shooting in low-light conditions. An external flash unit will provide additional light when taking pictures inside homes or other dark areas.

What are some tips for taking great real estate photos?

There are several things you can do to take great real estate photos. First, make sure the property is clean and free of clutter before starting to take pictures. Second, use a wide-angle lens to capture as much of the space as possible. Third, take advantage of natural light by shooting during the daytime or near windows. Finally, experiment with different angles and perspectives to find the best way to showcase the property.

Why a Good Camera is Important for REALTORS®

1). Listing Photos

Shoot high-quality photos of the homes they are selling. The photos need to be clear and well-lit to show potential buyers the features of the home.

2). Listing Homes with Videos

To take video tours of the homes they are selling. Video tours are an excellent way to showcase a home’s features and give potential buyers a feel for the layout of the property.

3). Aerial Shots

Digital cameras are needed when they need to take aerial photos of the homes they are selling. Aerial photos provide potential buyers with a unique perspective of the property and can be very helpful in marketing a home.

4). Show the Surrounding Area

To take photos of the surrounding area of the homes they are selling. Potential buyers want to see what the neighborhood is like and what amenities are nearby.

5). Highlight the Amenities and Features

A real estate agent needs a good digital camera because they need to take photos of any special features or amenities that the home has to offer. Potential buyers want to see if the home has anything that would make it stand out from other homes on the market.

6). Document Before and After Images

A REALTOR® needs a good digital camera because they need to take before and after photos of any renovations or repairs that have been made to the home. These photos can be very helpful in marketing a home and showing potential buyers the value that has been added to the property.

7). Disputes

A good digital camera because they need to document any damage that has been done to the home during showings or open houses. This documentation can be very helpful if there is ever any dispute about who is responsible for damages

How to Take Great Listing Photos

It’s no secret that great photos are essential for selling a home. After all, house listings with professional photos sell 32% faster than those without. But what if you don’t have the budget for a professional photographer?

Or what if you’re selling your own home and don’t have anyone to help you out?

With a little bit of know-how, anyone can take great listing photos. In this blog post, we’ll share our top tips for taking eye-catching listing photos that will help your home sell fast.

Step 1. Choose the right time of day. The best time to take exterior photos is in the early morning or late afternoon, when the sun is low in the sky and casts a warm, inviting glow. Avoid taking photos at noon, when the sun is directly overhead and creates harsh shadows.

Step 2. Capture the whole house. Make sure to get a few shots of the front of the house, as well as any special features like a backyard pool or garden. Don’t forget to take a photo of the street sign so buyers will know exactly where your home is located!

Step 3. Highlight the best features. Does your kitchen have beautiful granite countertops? Is there a cozy fireplace in the living room? Be sure to showcase these features prominently in your listing photos.

Step 4. Edit your photos for maximum impact. Once you’ve taken all your photos, it’s time to edit them for maximum impact. A quick edit can make a world of difference, so don’t be afraid to play around with brightness, contrast, and saturation levels until you’re happy with how they look.

Important Things to Remember When Taking Photos

  • Use a tripod – A tripod will help you take sharp photos that are not blurry. Blurry photos can be a turn-off for potential buyers.
  • Use a wide-angle lens – A wide-angle lens will help you capture the entire room in your photo. This is helpful because potential buyers want to see the entire space before they attend an open house or visit the property.
  • Turn on all the lights – This will help your photos look bright and inviting. well-lit photos are more appealing to potential buyers than dark, dreary photos.
  • Open all the curtains and blinds – This will let in natural light, which will make your photos look even better.
  • Avoid using flash – Flash can sometimes create shadows and make objects in the photo look distorted. If you must use flash, try bouncing it off of a white ceiling or wall to diffuse it.

Great listing photos are essential for selling a home quickly and at the best possible price. By following these simple tips, you can capture stunning photos that will help your home stand out from the competition. So get out there and start snapping away!

Best Places to Take Photos When Showing a House

As a real estate agent, one of your main responsibilities is taking photos of the houses you’re trying to sell. After all, potential buyers are going to want to see what the property looks like before they decide whether or not to take a closer look. But where should you take photos? Here are a few ideas to get you started.

The Kitchen

The kitchen is often considered the heart of the home, so it’s no surprise that this is one of the most important rooms to focus on when taking photos. Be sure to take pictures of both the kitchen itself and any adjoining dining areas. If the kitchen has any special features, such as an island or breakfast nook, be sure to highlight those as well.

The Living Room

The living room is another key area to focus on. Again, be sure to take pictures of both the room itself and any adjoining areas, such as a sunroom or office. If there are any special features in the living room, such as a fireplace or built-in bookshelves, make sure to include those in your photos as well.

The Master Bedroom

The master bedroom is yet another important space to focus on when taking photos. In addition to pictures of the actual bedroom, be sure to also take pictures of any closets, ensuite bathrooms, and other adjoining areas. If there are any special features in the master bedroom, such as a walk-in closet or attached bathroom, be sure to snap pictures of those as well.

The Outdoor Space

If the house you’re selling has any sort of outdoor space—a backyard, patio, deck, etc.—be sure to take plenty of pictures of that area as well. This is especially important in the warmer months when potential buyers will be looking for houses with good outdoor spaces for entertaining and relaxing.

Choose the Best Camera for Real Estate Photography

If you’re looking for the best cameras for real estate photography in 2023, look no further than this list! We’ve compiled the top 10 cameras on the market so that you can take your real estate photography game to the next level.

If you’re looking for the best cameras for real estate photography in 2022, look no further than this list! We’ve compiled the top 10 cameras on the market so that you can take your real estate photography game to the next level!

The world of real estate photography demands high-quality equipment to effectively capture the essence of each property. Cameras with a full frame sensor, such as the Canon EOS R and Nikon D850, are ideal for shooting real estate due to their superior image quality delivered by their large megapixel full-frame image sensor. You could also look at the canon eos 6d mark.

The Canon EOS R, boasting a full-frame CMOS sensor and robust battery life, along with the Nikon D750, known for its excellent low-light performance, are both excellent choices for the professional real estate photographer.

The 4K video capabilities of these cameras, including the Canon EOS 5D Mark IV and EOS 6D Mark II with their 30.4-megapixel full frame, offer exceptional video quality that is crucial for creating compelling real estate videos.

The APS-C sensor found in some models provides a decent alternative to full-frame sensors, while the body stabilization feature ensures sharp, steady shots in various conditions.

Furthermore, the versatility of the lens mount, accommodating a wide range of lenses like the Canon EF, makes these cameras adaptable to different shooting scenarios.

Cameras such as these also feature a high point AF system for precise focusing, and a native ISO range that contributes to their impressive low light performance.

Mirrorless cameras are increasingly becoming the best choice for real estate photography, with models like the Canon EOS R offering an optical viewfinder and advanced image processor that greatly aids in post-processing.

The frame rate and video capabilities of these cameras, like the Nikon D850, make them invaluable tools for creating professional real estate images.

Ultimately, the best mirrorless camera for real estate photography will depend on the individual needs of the photographer, but models like the Canon EOS R, Nikon D850, and Canon 5D Mark IV stand out as top contenders.

Affiliate Link Disclosure

Please be aware that the links provided for these full-frame cameras and other products are part of an affiliate agreement. This implies that we could earn a commission from any sales generated through these links. However, this arrangement does not influence our selection process or our commitment to helping you find the best real estate photography camera for your needs.

Our recommendations for real estate photography cameras are based solely on their ability to deliver excellent image quality and their credibility among real estate photography professionals. We’ve carefully selected these absolutely fantastic camera arrays to help you capture images that will truly showcase your real estate offerings.

We believe in the camera body and equipment we recommend, and it’s in our best interest to guide you towards the best choices for your real estate photography business. Whether you’re capturing wide-angle real estate shots or detailed close-ups, we want to ensure you have the right tools at your disposal.

Our goal is to provide you with cameras that offer outstanding image quality and helpful guide modes to assist you in your work. We regularly update our recommendations to include any new features or models that become available. So, make sure to check back frequently to stay informed about the best cameras for your real estate photography needs.

How to Maintain a Vacant House

Managing a vacant house can be a challenging responsibility that many property owners encounter. Keeping vacant homes, residential properties, or even abandoned property in good shape requires consistent effort and the right approach.

Vacant property management involves handling tasks like securing exterior doors, addressing structural concerns, and ensuring vacant buildings or other vacant structures remain safe and protected.

I want to share practical advice to help you manage these responsibilities with confidence.

You’ll learn how to maintain vacant properties effectively, prevent potential damage, and safeguard your property’s value.

With these tips and strategies, handling a vacant house doesn’t have to feel overwhelming; you’ll gain the tools to manage it like a pro.

1. Inspect the vacant property for any damage that may have been caused by weather or vandalism 

If you notice any damage, it is important to make repairs as soon as possible. This will help to prevent further damage from occurring, and will also make the property more presentable if you are trying to sell or rent it.

Some of the most common types of damage that can occur to a vacant house include:

  • Water damage
  • Mold and mildew growth
  • Pest infestation
  • Vandalism or graffiti

If you notice any of these types of damage, it is important to take care of them right away. Depending on the severity, you may be able to make repairs yourself, or you may need to hire a professional.

If the damage is extensive, it may be necessary to temporarily move into the vacant house in order to make repairs. This can be a challenge, but it is important to do what is necessary to protect your investment.

In some cases, it may also be necessary to contact your insurance company. They may be able to help you with the cost of repairs, or they may have other resources that you can use.

Once the repairs have been made, it is important to take steps to prevent future damage. This may include weatherproofing the house, installing security cameras, or adding an alarm system.

2. Change the locks on all entrances 

It is important to change the locks on a vacant house for two reasons:

  1. To prevent trespassers from entering the house
  2. To ensure that only authorized people have access to the house

If you are trying to sell or rent the property, it is especially important to change the locks. This will give potential buyers or tenants peace of mind, and will also help to secure the property.

If you are not sure how to change the locks, you can hire a professional locksmith to protect your home. They will be able to change the locks quickly and efficiently, and they will also be able to advise you on the best type of lock to use for your particular situation. You can give the keys with a trusted person.

Once the locks have been changed, it is important to keep a record of who has keys to the unoccupied property. This will help you to keep track of who should have access to the property and will also help you to identify any unauthorized people who may have entered the house.

3. Clean the property from top to bottom, including windows and doors, floors, walls, and ceilings 

A clean house is a well-maintained house. It is important to clean the property on a regular basis, even if it is vacant. This will help to prevent dirt and dust from building up, and will also make the house more presentable if you are trying to sell or rent it.

Some of the things that you should clean on a regular basis include:

  • Windows
  • Floors
  • Walls
  • Ceilings
  • Doors and door frames
  • Light fixtures
  • Appliances
  • Furniture

If you are not able to clean the house yourself, you can hire a professional cleaning company. They will be able to do a thorough job, and they will also be able to advise you on how often the house should be cleaned.

4. Remove all furniture and personal belongings 

If you are trying to sell or rent the property, it is important to remove all furniture and personal belongings from the house. This will make it easier for potential buyers or tenants to imagine themselves living in the house, and will also help to prevent damage from occurring.

If you are not able to remove all of the furniture and personal belongings yourself, you can hire a professional moving company. They will be able to do it quickly and efficiently, and they will also be able to advise you on how to best prepare the house for sale or rent.

5. Patch up any holes in the walls or ceilings

Holes in the walls or ceilings can result from water damage, pests, or other causes. They can also be a safety hazard, so it is important to patch them up as soon as possible.

If you are not able to patch the holes yourself, you can hire a professional contractor. They will be able to do it quickly and efficiently, and they will also be able to advise you on how to prevent future damage.

6. Install a security system 

A security system can help to deter burglars and other trespassers, and can also help to protect the property from damage. If you are not sure how to install a security system, you can hire a professional company. They will be able to do it quickly and efficiently, and they will also be able to advise you on the best type of system to use for your particular situation. If left unoccupied, a good idea is to buy a motion sensor and place it in your empty home. Motion detector lights should also be considered. This type of home security is important while the home is vacant.

7. Mow the lawn and trim the bushes/hedges 

Keeping the lawn mowed and the bushes and hedges trimmed will help to make the property look more presentable and will also help to deter trespassers and give you a better chance to sell your home. If you are not able to do it yourself, you can hire a professional landscaping company. They will be able to do it quickly and efficiently, and they will also be able to advise you on how to best maintain the property.

8. Keep an eye on the property regularly to make sure it remains secure and in good condition

You should try to check on the property at least once a week, if not more often. House sitting is an important part of the home sales process if the property is vacant. This will help you to identify any potential problems quickly and will also allow you to take action to prevent them from becoming worse.

If you are not able to check on the property yourself, you can hire a professional company. They will be able to do it quickly and efficiently, and they will also be able to advise you on how to best maintain the property.

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What Does Contingent Mean in Real Estate?

Contingent is used to describe an offer that is dependent on the sale of another property. In other words, the buyer cannot move forward with the purchase until they have sold their current home. This term is often confused with “pending,” but there is a key difference. “Pending” refers to an offer that is currently under contract, while “contingent” describes an offer that is pending approval.

As an experienced real estate agent, knowing the terms and language involved in a real estate transaction is crucial for navigating deals effectively. One common term you’ve likely heard is “contingent.”

But what does contingent mean, and how does it differ from terms like “pending”?

Maybe you’re a seasoned professional or a new buyer or seller, regardless of that, it’s important to understand this critical aspect of real estate transactions.

What Does “Contingent” Mean in Real Estate?

The term “contingent” in real estate refers to an offer that depends on specific conditions being met before the deal can move forward.

Essentially, the purchase of a property is contingent upon certain events or requirements falling into place.

If these conditions are not satisfied, the buyer or seller may have the right to back out of the deal without penalty.

This contingent status acts as a form of protection for one or both parties during the negotiation process.

Types of Contingencies in Real Estate

There are several types of contingencies that can arise during a real estate transaction.

Each protects buyers and sellers in different ways. Here are the key ones you should know:

Home Sale Contingency

A home sale contingency is commonly used when a buyer needs to sell their existing property before they can complete the purchase of a new one.

For example, the buyer may agree to purchase a property at a set purchase price, but only if their current home sells within a specified timeframe.

If their existing home doesn’t sell, the deal can be terminated under the terms of this contingency.

Appraisal Contingency

An appraisal contingency ensures that the agreed-upon purchase price aligns with the appraised value of the property.

If the appraisal comes in lower than the purchase price, the buyer may renegotiate the deal, ask the seller to lower the price, or back out altogether without losing their earnest money.

Mortgage Contingency

The mortgage contingency, also known as a financing contingency, protects buyers by making the sale dependent on getting loan approval.

This allows buyers to back out if they are unable to secure financing within a specified period.

Title Contingency

A title contingency protects buyers by ensuring that the property has a clear title free of liens or claims.

If any issues with ownership rights arise, the buyer can withdraw from the deal until the title is resolved.

Contingent Status vs. Pending Status

Knowing the difference between contingent status and pending status is essential.

A property listed as contingent means there are ongoing contingencies—in other words, certain conditions still need to be met for the transaction to close.

On the other hand, a pending status indicates that contingencies have been resolved, and the deal is on track to close.

The Role of the Kick Out Clause

The kick out clause comes into play with contingencies like a home sale contingency.

It gives the seller the right to continue marketing their property and accept other offers while waiting for the buyer’s conditions to be met.

If another buyer makes a better, non-contingent offer, the original buyer has a set timeframe to remove their contingency or risk losing the property.

Why Contingencies Matter

Contingencies might seem like small details, but they’re foundational in almost every real estate transaction. They offer protections for buyers and sellers, ensuring that terms like purchase price, financing, and clear ownership are met before the deal is finalized.

If you’re addressing a mortgage contingency, title contingency, or dealing with a home sale contingency under a kick out clause, then knowing these terms enables you to advocate effectively for your clients. With a firm grasp of contingent status, you’ll be better prepared to guide buyers and sellers through successful transactions.

Contingencies may make the process feel more complex, but they ultimately ensure fairness and protect all parties involved. Navigate them well, and you’re one step closer to closing the deal.

Examples and Scenarios of Contingent Status

Over the years, I’ve seen countless real estate transactions, and no two deals are the same. Contingencies often play a major role in how things unfold. From buyers treading carefully with inspection contingencies to sellers juggling multiple offers, these scenarios can make or break a deal. I’ve learned firsthand how important it is to understand contingent status and all the moving parts involved. Here are some stories from my experience that highlight how contingencies work in real life.

The Surprise During the Home Inspection

I was helping a young couple searching for their first home, and they finally found one they loved. Their buyer’s offer included a standard inspection contingency, which allows them to walk away or renegotiate if the home inspection reveals major issues. Everything seemed perfect until the home inspector found something alarming—significant water damage in the basement.

The home seller hadn’t disclosed this issue, so my buyers were understandably upset. We had to revisit the real estate contract to explore their options. After some tough conversations, the seller agreed to cover the repair costs, and my clients decided to move forward. Scenarios like this really highlight how a contingency can serve as a safety net and protect buyers from unexpected surprises.

Purchase Price Contingency in Real Estate

The concept of a Purchase Price Contingency often comes into play when prospective buyers want added protection during a real estate transaction.

This contingency allows the buyer to renegotiate or back out of a deal if the property’s appraised value doesn’t align with the agreed purchase price. It’s one of the many common contingencies that protect buyers from overcommitting financially.

I’ve seen how this contingency can shape deals in both straightforward and complex ways. Here’s an example of how it works.

When the Deal Falls Through

There’s nothing more frustrating than watching a transaction fall apart right before the finish line. I remember a particularly tough situation where the buyer’s earnest money deposit was at stake. The deal was contingent on them securing financing, but their lender encountered an issue during the closing stages.

The specified date for finalizing the sale came and went. Despite everyone scrambling to find a solution, the deal failed, and the property went back on the market. Thankfully, the buyer’s financing contingency was in place, so they got their deposit back. But that moment reaffirmed how critical contingencies are—for both sides.

The Kick Out Clause in Action

Selling in a seller’s market can be a double-edged sword. I was working with a seller who’d accepted a contingent offer. The offer was dependent on the buyer selling their current home, so we added a kick out clause to the agreement. This meant my seller could continue to market the home and accept backup offers.

Sure enough, a second buyer came along with no contingencies to worry about. That put the original buyer in a tough spot—remove their home sale contingency or risk losing the property. They ended up withdrawing, and my seller moved forward with the second buyer. It wasn’t an easy process, but the kick out clause gave my client much-needed flexibility.

Multiple Contingencies Can Get Complicated

One of the more complex cases I’ve dealt with involved a buyer who wanted to include almost every type of contingency imaginable. They wanted an inspection contingency, a home inspection contingency, a title contingency, and a finance contingency, all packed into one purchase agreement.

Naturally, the seller was hesitant about accepting such a heavily contingent listing. They worried that the deal might not reach a closing date, given all the hurdles to clear. After plenty of back-and-forth, we managed to get both parties to agree on a timeline for clearing each contingency. The deal did close eventually, but it was a lesson in how multiple contingencies can drag out the process.

Contingent vs Pending Homes

One question I get all the time is about the difference between contingent and pending statuses. There’s a world of difference, and I’ve seen buyers get confused by it. A contingent status means there are still conditions to be met—contingencies like inspections or financing.

I once dealt with a couple interested in a contingent house, thinking it would be an easy deal to snag. But another buyer had already cleared the contingencies, moving the property to pending status, which essentially locked the deal in. This can happen quickly, so understanding these statuses is key to acting fast in today’s competitive market.

A Seller’s Perspective on Contingent Offers

I’ve often been asked, can a seller accept offers with contingencies? And the answer is, it depends on their situation. For example, one of my clients was eager to downsize and wanted a quick sale. They received an offer that was contingent on another buyer’s home selling, and they were concerned about waiting too long.

We included a contingency clause to set a clear deadline, giving the buyer a specific timeframe to fulfill their conditions. That timeframe worked out, and the transaction was smooth. But it’s not always that simple. Sellers often need to weigh the risks of waiting for contingencies to clear, especially in competitive markets.

The Role of Contingency Clauses

Contingency clauses can make or break deals. One scenario I’ll never forget involved a buyer waiting on a title search to verify clear ownership. It turned out the property had a lien that was overlooked—something the seller’s lender hadn’t disclosed. Because of a well-written contingency clause, my buyer was able to walk away with their earnest money deposit intact.

Real Estate Agent Industry Terms

What I’ve learned after years in real estate is that contingencies exist for a reason. They’re not just legal jargon in real estate contracts; they’re tools that protect home buyers and sellers alike. From ensuring a smooth closing date to handling a pending deal, contingencies play a crucial role in every transaction.

These stories are just a glimpse into how nuanced contingencies can be. Taking the time to understand them can save you from headaches and keep deals moving forward—even with unexpected bumps along the way.

As you can see, there is a big difference between contingent and pending when it comes to real estate. It is important to understand these terms before making an offer on a property. Now that you know the meaning of contingent, stay tuned for more blog posts about other real

If you’re confused about any of the terms in this blog post, be sure to reach out to a real estate professional for clarification. Now that you know what contingent means, stay tuned for more helpful blog posts about real estate! Thanks for reading.

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7 Best Virtual Staging Software for Real Estate in 2025

Virtual staging real estate listings has become a game-changer for real estate agents, offering a practical alternative to traditional staging. Instead of the higher virtual staging cost and logistical complications of conventional staging, agents can now create eye-catching virtual staging photos that bring empty spaces to life.

With tools like AI virtual staging and platforms such as Real Tour Vision, it’s easier than ever to pick virtual staging options and manage virtual staging orders. These tools provide professional results with just a few clicks and no additional cost for furniture rentals or physical setups.

Here’s a look at the seven best virtual staging software tools, including Virtual Staging Solutions and other leading options, to help elevate your property listings.


1. Virtual Staging Solutions

Virtual Staging Solutions is a popular choice among real estate professionals for its high-quality results and user-friendly interface. With this software, you can easily create stunning virtual stagings of your listings, making them more attractive to potential buyers.

  • High-quality virtual staging services
  • User-friendly interface
  • Professional virtual staging services available

If you’re looking for a reliable virtual staging solution, Virtual Staging Solutions is definitely worth considering. Check to see if they offer free virtual staging software trial Next, let’s take a look at some other virtual staging apps and software that are also highly recommended by real estate agents.

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2. BoxBrownie

BoxBrownie is another popular virtual staging software that offers a range of services, including virtual home staging, virtual renovation, and image enhancement. This versatile tool is perfect for real estate agents who want to present their listings in the best possible light.

  • Virtual home staging
  • Virtual renovation services
  • Image enhancement

BoxBrownie is a great option for those who need a comprehensive virtual staging solution. Let’s move on to our next recommendation, which is known for its affordability and ease of use.


3. VisualStager

VisualStager is an affordable and easy-to-use virtual staging software that allows real estate agents to create visually appealing staged photos without breaking the bank. With VisualStager, you can choose from a wide variety of your own virtual staging furniture and décor options to create the perfect living space.

  • Affordable price point
  • Wide variety of virtual furniture and décor options
  • DIY virtual staging software capabilities

If you’re looking for a budget-friendly virtual staging solution, VisualStager is an excellent choice. Now let’s explore a software that offers advanced features like augmented reality.


4. roOomy

roOomy is a cutting-edge virtual staging software for real estate, that incorporates augmented reality (AR) technology to provide an immersive experience for potential buyers. With roOomy, real estate agents can create virtual tours, interactive floor plans, and even virtually stage listings using AR.

  • Augmented reality technology
  • Virtual tours and interactive floor plans
  • Highly realistic virtual staging

For those who want to stay ahead of the curve with advanced technology, roOomy is a top choice. Our next recommendation is perfect for agents who want a simple and easy-to-use virtual staging app.


5. iStaging

iStaging is a user-friendly virtual staging app that offers a range of features, including virtual home staging, virtual tours, and even a furniture removal tool. This app is perfect for real estate agents who want a simple yet effective virtual traditional home staging and solution.

  • User-friendly interface
  • Virtual tours
  • Furniture removal tool

If simplicity is what you’re after, iStaging is a great option. Let’s now take a look at a software that specializes in high-end virtual staging.


6. Virtually Staging Properties

Virtually Staging Properties is a professional real estate virtual staging company that offers high-end virtual staging services for real estate agents. Their team of experts can help you create stunning staged images that will impress potential buyers.

  • High-end virtual staging
  • Professional staging services
  • Expert team of virtual stagers

For those who want a more luxurious touch to virtual renovations, Virtually Staging Properties is an excellent choice. Finally, let’s discuss our last recommendation, which is known for its virtual renovation capabilities.


7. Virtually Staging Properties

PadStyler is a virtual home staging software that also offers virtual renovation services, making it perfect for real estate agents who want to showcase the potential of their listings. With PadStyler, you can easily create floor plans, virtually stage your properties, and even remove existing furniture.

  • Virtual home staging and renovation
  • Floor plan creation
  • Furniture removal

If you’re looking for a versatile virtual staging solution that also offers virtual renovation capabilities, PadStyler is definitely worth considering.

Final Thoughts on Virtual Stagers

In conclusion, these seven virtual staging software tools each offer unique features and benefits to help real estate agents present their listings in the best possible light.

Whether you need a budget-friendly option or a high-end virtual staging solution, there’s something on this list for every serious real estate agent and professional.

Frequently Asked Questions about Virtual Stagers for Real Estate

What is the difference between in-person staging and virtual staging tool?

In-person staging involves physically arranging furniture and décor in a property to make it more appealing to potential buyers.

Virtual staging, on the other hand, uses digital technology to create visually staged photos of the property without the need for physical furniture or décor.

Do virtual stagers offer professional staging services?

Yes, many virtual staging companies offer professional staging services, where their team of experts will create virtually staged images of your property using specialized software and design techniques.

How does virtual staging with augmented reality work?

Virtual staging with augmented reality (AR) allows potential buyers to view virtually staged properties through their smartphones or tablets.

The AR technology overlays digital images of furniture and décor onto the real-world view of empty living space in the property, providing an immersive and interactive experience.

How do I choose the right virtual staging app for my needs?

When selecting a virtual staging app, consider factors such as ease of use, available features, the quality of the virtually staged images, and pricing.

It’s also important to read reviews and gather recommendations from other real estate professionals to find the best real estate business to fit for your business.

What are virtual renovation services?

Virtual renovation services involve digitally altering images of a property to showcase potential improvements or modifications.

This can include changes to the interior design or layout, adding or removing walls, updating finishes, or even landscaping enhancements.

Can I use a virtual stager for DIY staging?

Yes, some virtual staging apps and websites allow users to create their own virtually staged images using a library of digital furniture and décor items. This can be a cost-effective option for those who prefer a hands-on approach to digital staging.

How realistic are virtually staged photos?

The realism of virtually staged photos depends on the quality of the virtual staging software and the skill of the designer.

High-quality virtual staging apps and professional services can create impressively realistic staged images that closely resemble physical staging.

Do virtual staging apps offer image enhancement features?

Many virtual staging apps include image enhancement features, such as adjusting lighting, color correction, and adding or removing objects from the original photo.

These features can help make your listing photos even more appealing to potential buyers.

Is virtual staging worth the investment for real estate agents?

Virtual staging can be a cost-effective alternative to traditional in-person staging, making it an attractive option for real estate agents.

It allows you to showcase empty living spaces in a more appealing way, which can help attract more potential buyers and ultimately lead to faster sales.

Can virtual staging replace physical staging in real estate marketing?

While virtual staging can be an effective tool for real estate marketing, it may not completely replace the need for physical staging in all situations.

Virtual staging can be an excellent solution for vacant properties and those with tight budgets, but some buyers may still prefer to see physically staged homes in person. Combining both approaches can provide a comprehensive marketing strategy for your listings.

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We are constantly on the lookout for innovative software tools that make your listings stand out and help you attract buyers.

Learn how tools with stunning furniture styles and realistic furniture can turn a vacant home or empty house into a visual masterpiece.

Explore resources that show how many rooms or even the same property can be reimagined using advanced furniture libraries and added furniture options.

Our updates highlight key features, like unlimited revisions and additional services offered by professional stagers, all designed to increase buyer interest and secure a higher sales price.

From property photos to online libraries of staging assets, we focus on solutions that support real estate photographers and agents in creating empty rooms that captivate as much as their non-staged counterparts.

Don’t miss out—join now to stay informed and take your real estate game to the next level.

5 Sales Pitch Samples to Help You Close the Deal

(Updated June 2025)

Get your copy of “47 Real Estate Sales Pitch Ideas, Samples, and Examples for Just About Every Occasion” now.

One of the keys to a successful sales pitch vs just a good sales pitch is authenticity. Where do you begin? What should you say to your potential clients? And most importantly, how do you convince potential buyers that this is the perfect property for them? Another key is preparation and personalization. Real estate professionals need to create tailored pitches that address the pain points buyers face, whether that’s finding the right location, staying within budget, or navigating market trends.

When I deliver a home sales pitch or real estate elevator pitch, I want to make sure it really clicks with my clients and shows them I get what they need. I’ve practiced a bunch of real estate pitch examples, and honestly, it’s made a huge difference in my success and how my business has grown. I’ve learned that practicing these pitches until they feel natural and easy is a daily routine you should add to get really good at it. You need to show your confidence.

Please note, it is important to stay away from ‘steering’ when making a sales pitch. Here is a link from the NAR to help explain what that is and why it is important. 

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Author, Joe Stephenson – REALTOR®


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1). Sales Pitch about House Location

The first real estate sales pitch sample is all about location. If you’re selling a house that’s in a great location, make sure to mention that in your pitch. Talk about how the house is close to schools, parks, and other amenities that would be important to potential buyers.
Here is an example of a sales pitch about location.

“This house has access to some great nearby amenities. It’s in a great location, close to schools and parks.”

2). Sales Pitch about House Condition

The second real estate sales pitch sample is all about the condition of the house. This will help solve a problem people may have about value. If your house is in great condition, be sure to mention that in your pitch. Talk about how the house has been well-maintained and how it’s ready for move-in.
Here is an example of a sales pitch about the condition of the house.

“This house is in pristine condition. It’s been well-maintained and is ready for move-in. You won’t have to worry about a thing. This is the perfect house for someone who wants to just move in and start enjoying their new home.”

3). Sales Pitch about Price

The third real estate sales pitch sample is all about the price. If you’re selling a house that’s priced well, be sure to mention that in your pitch. Potential customers will appreciate you talking about how the house is a great value for the price and how it’s a steal compared to other houses on the market. You opening line should be focused on the benefit to the buyer.

Here is an example of a sales pitch about price.

“This house is a great value for the price. It’s a steal compared to other houses on the market. You won’t find a better deal anywhere else.”


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4). Sales Pitch about House Features

The fourth real estate sales pitch sample is all about the features of the house. If your house has unique features or amenities, be sure to mention that in your pitch. Talk about how the house has a great layout, a pool, or other features that would be appealing to potential buyers.

Let’s say your coaching your real estate team to bring up the features of a house. You’ll want to focus on the value proposition. You should also help them visualize the potential by repeating a compelling story.

“This house has a great layout. The kitchen is perfect for entertaining. The backyard pool is perfect for the summer. You’ll have a tough time finding another house with these features at this price.”

Try working in story elements like their family members. This helps gets the prospect’s attention on an emotional level.

5). Sales Pitch about your Knowledge as a Real Estate Agent

The fifth real estate sales pitch sample is all about you. If you’re an experienced real estate agent, be sure to mention that in your pitch. Talk about how you’re knowledgeable about the market and how you’re ready to help buyers find their perfect home. This knowledge helps build trust with the client.

You’ll experience different audiences who need to hear different things to spark their interest. If you can provide insights in an authoritative way, it’ll help make all the difference on how you are perceived. Provide more detail where it is necessary. You can even keep them up to date with follow ups via email or text.

“I’m a knowledgeable real estate agent with years of experience. I know the market and I’m ready to help you find your perfect home. I’ll be there every step of the way, from finding the right house to negotiating the best price.”

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Perfect Your Real Estate Sales Pitches

How many properties do you need to show before you seal the deal? With the right pitch, fewer than you’d think. Your real estate website already showcases high-quality images. Your lead-generation process is optimized to attract potential buyers. The next step?

Making sure your pitch is as polished and personalized as the rest of your sales process. Stick around as we share five powerful real estate pitch samples to help you close deals and build your expertise.

Never Stop Learning About Real Estate

Selling a house doesn’t have to be difficult. Some people like elevator pitches, others like different methods. With a great sales pitch, you can convince anyone that your house is the best one on the market! Try using one of these real estate sales pitch samples the next time you’re trying to close a deal. Good luck!

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I’ll Share More Real Estate Pitch Examples in the Future

Know your target audience, build trust, and create genuine connections. This will serve your real estate business well. It’s no secret that you should want to sound natural and confident. This is true at networking events and during conversations with first time homebuyers.

You should share your unique insights through blog posts or direct mail campaigns. You can include relevant details tailored to specific niches. This is where you can capture phone numbers and generate new connections. You could even offer a free consultation to build rapport.

Make use your local knowledge. This may look like you describing dream homes or using real estate prospecting strategies to significantly enhance your client’s decision-making process. Pay attention to body language and show interest in every person you meet; this includes potential clients and other agents.

How does your service solves the need of the person you are speaking to? People respond to solutions to their problems. On your next site visit, take special note of the interests potential clients are making. You can even talk to other real estate professionals and get insights from their most recent sales. Share what you learn with me, and if it fits, I’ll add it to my next update here.

About the Author

Joseph E. Stephenson, REALTOR®

License #00054082 | Kansas & Missouri

Affiliated with Welch & Company (License #CO00000477)

Joseph E. Stephenson is a licensed real estate professional in Kansas and Missouri with a career built on dedication to integrity and client-focused service. To learn more about how Joseph can assist you in your real estate endeavors, visit his REALTOR® profile at realtor.com.

Connect with Joe and/or Listen to His Podcast

Verify Joe’s Real Estate License Credentials

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Joseph E. Stephenson also operates a business named Stephenson Residential, LLC. You can verify the business at the Kansas Secretary of State’s website.

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10 Tips for New Real Estate Agents

So you’ve decided to become a real estate agent and start your real estate career? Congratulations!

Becoming a real estate professional is your gateway to building a successful real estate business and helping others find their dream homes or ideal investments.

While this path is rewarding, it comes with challenges, especially at the start.

Like all new journeys, the beginning of your real estate career might feel overwhelming. You’ll need to pass the real estate exam, master the art of real estate sales, and learn how to stand out in a competitive market. But don’t worry—success is within your reach. With the right mindset and guidance, you can lay a strong foundation for a successful real estate career.

To help you get started, we’ve put together a list of 10 essential tips that will set you on the right track. Whether you’re just starting out or looking to refine your skills, these tips will help you grow into a confident, knowledgeable, and successful real estate professional.

Tip #01: Get Educated

Education is key in any career, and real estate is no exception. You need to be familiar with the industry inside and out, so make sure you get as much education as possible. There are many different ways to educate yourself in real estate, including online courses, seminars, and workshops.

 

Tip #02: Join a Real Estate Team

One of the best ways to succeed as a new real estate agent is to join an already successful team. There are many benefits to joining a team, including having experienced agents to help you with your transactions, marketing support, and access to resources.

 

Tip #03: Get Involved in Your Local Realtor® Association

Most new real estate agents are not aware of the many resources that are available to them through their local Realtor® association. Associations offer educational courses, networking opportunities, and access to MLS listings.

 

Tip #04: Start Marketing Yourself Early

You need to start marketing yourself as soon as you become a real estate agent. Use social media, your website, and other marketing channels to get the word out about your new business.

 

Tip #05: Get to Know Local Vendors

As a real estate agent, you’ll be working with many different local vendors, such as home inspectors, appraisers, and mortgage lenders. Get to know these vendors and build relationships with them. Think about all the things that go into building a home. They can be:

  • Plumbers
  • Electricians
  • Contractors
  • Mortgage Lenders
  • Flooring Professionals

 

Tip #06: Stay Organized

As a real estate agent, you’ll be dealing with a lot of paperwork and deadlines. It’s important to stay organized from the very beginning, so you don’t get overwhelmed. Create a system for tracking your transactions, and make sure you always know what’s due when.

 

Tip #07: Stay in Touch With Your Clients

Once you’ve closed a deal, it’s important to stay in touch with your clients. Send them periodic updates on the market, new listings that may interest them, or just say hello to see how they’re doing. This will help you build a lasting relationship with your clients and could lead to more business in the future.

Tip #08: Join a Networking Group

Networking is one of the best ways to find new leads and grow your business. There are many different networking groups available for real estate agents, so find one that fits your personality and interests. Attend meetings regularly and be prepared to share your business card with everyone you meet.

 

Tip #09: Use Technology to Your Advantage

Technology has revolutionized the way we do business, and real estate is no exception. Make sure you’re using all of the available technology to your advantage, from online listing services to mobile apps.

 

Tip #10: Keep Learning

The real estate industry is always changing, so it’s important to keep learning new things. Read industry news, blogs, and books to make sure you’re always up-to-date on the latest changes. This will help you adapt to new situations and be a better real estate agent overall.

We hope you found these tips helpful! If you’re new to the real estate industry, make sure you follow these tips to set yourself up for success. And remember, always keep learning new things so you can stay ahead of the curve. Good luck!

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New Real Estate Agents FAQs

 

Q: How do I become a real estate agent?

A: The first step is to get your real estate license. Once you have your license, you can start working as an agent.

 

Q: What are the requirements for getting a real estate license?

A: Each state has different requirements, but generally, you need to be at least 18 years old, have a high school diploma or equivalent, and pass an exam.

 

Q: What are the benefits of joining a real estate team?

A: Joining a team can help you learn from experienced agents, get access to resources, and build relationships with other professionals in the industry.

 

Q: What should I do when a client wants to buy or sell a home outside of my area?

A: If you’re not familiar with the market in that area, you can recommend an agent who is. You can also refer your clients to online listing services or other resources that can help them find a real estate agent in their area.

 

Q: How do I deal with difficult clients?

A: Dealing with difficult clients is a part of being a real estate agent. It’s important to stay professional and calm, even when the client is being unreasonable. Remember, your goal is to help your clients find the perfect home, so try to keep that in mind, even when things get tough.

 

Q: What should I do if I don’t know the answer to a question?

A: It’s okay not to know the answer to every question. When you don’t know something, just be honest and tell the client that you’ll find out and get back to them. Then make sure you follow through on that promise.

 

Q: What is the best way to get new leads?

A: The best way to get new leads is by networking and attending industry events. You can also use online listing services or other resources to find potential clients.

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Free Short Term Rental Property Management Agreement (PDF, Excel)

(Updated July 2025)

Author – Joe Stephenson, REALTOR®

Samples, Examples, and Best Practices

I’ve worked with countless owners and managers in the short-term rental business, and one thing, I’ve noticed, always stands out. It’s that you need a rock-solid rental management agreement. Before you draft your own, be sure to check your state and local laws to make sure you’re fully compliant.

Managing short-term and vacation rentals can be rewarding, but it demands clear expectations, from the property access you grant to the rent payments you collect. That’s why I start each engagement by reviewing a lease agreement tailored to the platforms I use. After all, plenty of short-term rental platforms provide a great way to streamline bookings, but only a comprehensive short-term rental agreement and short-term rental license will protect everyone’s interests.

This template PDF walks you through drafting your rental rules, defining the property manager’s responsibilities, and outlining owner and guest obligations. I hope you will use it to customize your own vacation rental management contract, then refer to the best practices and examples in the following pages.

Free Short Term Rental Agreement Sample

PDF | DOC

Disclaimer – This content and download is for informational purposes only. Please do not use this information as legal advice. We highly recommend you have a real estate lawyer and/or legal expert review it before using it in any official capacity. By using this example template, you acknowledge this disclaimer.

Example

This Short-Term Rental Management Agreement (“Agreement”) is made and entered into this ___ day of _____, 20, by and between:

Property Owner: ___________________________ (“Owner”)
Property Manager: _________________________ (“Manager”)

The purpose of this Agreement is to define the terms and conditions under which the Manager will provide property management services for the short-term rental property located at _________________________________________________________ (“Property”).

1. Contract Duration

1.1 This Agreement shall commence on ________ (Start Date) and continue until ________ (End Date) unless terminated earlier as provided herein.
1.2 Either party may terminate this Agreement by providing ___ days written notice to the other party.

2. Property Manager’s Responsibilities

The Manager hereby agrees to perform the following duties, including but not limited to:

  • Marketing and listing the Property for short-term rentals.
  • Screening and securing guests according to the terms of this Agreement.
  • Collecting rental payments, security deposits, and applicable fees from guests.
  • Coordinating cleaning services and ensuring the Property is maintained to a high standard.
  • Overseeing day-to-day operations, general maintenance, and responding to guest concerns or emergencies in a timely manner.
  • Providing the Owner with periodic financial and occupancy reports.

3. Property Owner’s Responsibilities

The Owner agrees to fulfill the following duties:

  • Ensuring the Property complies with all applicable zoning laws, local regulations, and licensing obligations.
  • Providing the Manager with access to sufficient funds, as necessary, to cover expenses such as repairs, cleaning fees, and other operating costs.
  • Maintaining a reserve fund of $________ for emergency repairs or unexpected expenses related to the Property.
  • Indemnifying and holding the Manager harmless from any legal issues arising from damages or injuries occurring at the Property, as outlined in Section 7.

4. Insurance Requirements

4.1 The Owner shall maintain valid homeowner’s insurance with appropriate short-term rental coverage. Proof of insurance shall be provided to the Manager upon request.
4.2 The Manager shall carry liability insurance to protect against claims arising from duties performed under this Agreement.

5. Financial Terms

5.1 Management Fee: The Owner agrees to pay the Manager a fee of % of gross rental income generated from the Property or $_______ per month (whichever is greater).
5.2 Additional Fees: The Owner is responsible for covering any out of scope payments incurred during the management of the Property, including significant repairs or upgrades, only upon prior mutual agreement between both parties.
5.3 Payment Structure: The Manager agrees to transfer all net income, less agreed-upon fees and expenses, to the Owner on or before the ____ day of each month.

6. Security Deposits and House Rules

6.1 The Manager will collect a security deposit of $________ from each guest and enforce the Property’s house rules as provided by the Owner. Any deductions from the deposit for damages or violations will be communicated to both parties.

7. Indemnification and Legal Protection

7.1 The Owner agrees to release, defend, indemnify, and hold the Manager harmless from lawsuits, claims, and liabilities arising from damages, guest injuries, or accidents occurring at the Property, except when caused by gross negligence or misconduct by the Manager.
7.2 The Manager shall not be held liable for any damages, delays, or issues resulting from external circumstances such as weather, guest misconduct, or contractor performance.

8. Reporting and Communication

The Manager agrees to provide detailed reports to the Owner, including but not limited to:

  • Monthly statements summarizing income and expenses.
  • Notifications of any legal issues, complaints, or incidents involving the Property or its guests.
  • Regular updates on maintenance and general condition of the Property.

9. Emergency Procedures

9.1 The Manager must notify the Owner immediately in the event of emergencies requiring repairs exceeding $___________, unless the repair is urgent and necessary to prevent additional damage or to ensure safety.
9.2 All urgent repairs or maintenance that exceed the reserve fund must be authorized by the Owner before work is performed.

10. Contract Termination

10.1 This Agreement may be terminated by either party under the following conditions:

  • By written notice of ___ days as outlined in Section 1.2.
  • Breach of any material term or condition by either party, provided the breach is not corrected within ___ days of written notice.
  • Upon mutual agreement between both parties.

10.2 Upon termination, the Manager shall provide a detailed account of all reservations, income, and expenses up to the termination date and return any remaining funds from the reserve account.

11. Entire Agreement

This Agreement constitutes the entire agreement between the Owner and the Manager. It supersedes all prior understandings, agreements, or representations, whether written or oral.

Both parties agree to uphold the terms outlined above and affix their signatures as acknowledgment of understanding and acceptance.

Property Owner Signature: ___________________________
Property Manager Signature: _________________________

Date: ___________________________


This sample agreement provides a comprehensive structure to guide property owners and managers in setting up a document that ensures transparency and accountability.

Adjust the details according to your specific needs and consult a legal professional for compliance with relevant laws.

Key Components of a Vacation Rental Management Agreement

I’ve been part of many vacation home contracts, and every time I start with a clear, formal agreement that leaves nothing to chance. In my experience, the very first section of your rental agreement template should state the property address, define the rental period, and specify the governing law that applies, so you know at a glance which landlord–tenant laws you must follow.

I like to make sure the built in the essentials of a short-term lease agreement and term rental agreement template: how check-in works, who the prospective tenants are, your cancellation policy, and how occupancy taxes get collected. I like to summarize those points up front. This makes it so the expectations are set for both owner and manager before any bookings begin.

I’ll then flesh out the property description, outline insurance and liability coverage, and spell out each party’s indemnification obligations. Financial terms like cleaning fees, security deposits, reporting requirements, and emergency procedures will live here, too. With everything from dispute resolution to maintenance responsibilities spelled out in a formal PDF, you’ll have a comprehensive roadmap that protects everyone and keeps your short-term rental business running smoothly.

The Property Owner Mindset

As a property owner, you’ll need to make sure your vacation rental agreement protects your investment while fostering a positive partnership with your manager.

This includes addressing essential elements such as the property manager’s liability, revenue distribution, and maintenance procedures.

Your vacation rental property needs to operate smoothly, providing an excellent guest experience while verifying responsibilities like bookings, cleanups, and repairs are handled efficiently.

These resources will make navigating the details of short-term rental agreements that much easier.

If you’re renting out a beachside cottage or a city apartment, then the right tools and agreements will pave the way for success.

Benefits of a Short-Term Rental Management Agreement

A well-designed short term rental management agreement provides structure and security for both vacation rental owners and managers.

I find that defining clearly defined responsibilities, because it eliminates guesswork and establishes a smooth operational process.

For owners, this agreement protects their investment through clear financial arrangements, legal safeguards, and compliance with local regulations and zoning laws.

It also addresses expectations for licensing obligations and tax requirements, which are essential for running a vacation rental business effectively.

For managers, the document shows accountability while enabling them to perform their role confidently.

They can oversee the rental property, handle guest relations, and implement the property’s house rules seamlessly. Additionally, clauses covering management and additional fees, alongside provisions for emergency repairs, protect both sides from unexpected costs or disputes.

This type of legal agreement also defines the terms for operational revenue, creating more transparency and useful and equitable returns for each side.

With a clear agreement in place, both owners and managers can collaborate efficiently and maximize the potential of the rental.

Essential Clauses to Include

To make sure of the success of a rental arrangement, some clauses are absolutely crucial.

Property Manager’s Responsibilities

Outline in detail the exact services the manager will provide, such as organizing bookings, maintenance, and adherence to house rules. This verifies no ambiguity in service delivery.

Property Owner’s Duties

I require that the landlord agrees to maintain a reserve fund for routine upkeep and any unexpected property damage. I include placeholders for “tenant agrees” and “landlord agrees” to record valuable consideration. I ask the owner to provide business license details, grant access to security systems, and deliver any tools needed for screening tenants and handling direct bookings. I specify the maximum occupancy and occupancy limits for the agreed rental term under this short term agreement.

Property Manager’s Duties

I state that the manager keeps the vacation home in prime condition throughout each short period of guest occupancy. I add sections for scheduling regular maintenance, coordinating cleaning before check in and after check out, and managing high guest turnover. I clarify the manager’s responsibility to enforce rental rules, prevent lease violations, and resolve guest issues as they arise.

Liability and Insurance

I establish clear lines of liability for both parties. I protect the manager from claims related to property damage caused by third party contractors hired for repairs. I insert a clause allowing either party to immediately terminate the agreement in case of serious lease violations. I reference the applicable governing law and occupancy taxes to confirm this legal document holds up in any dispute.

Fee and Revenue Structure

I list all applicable costs, management fees, cleaning fees, and penalties tied to over-occupancy, alongside the schedule for rent payments and revenue from direct bookings. I include fields for invoicing, payment collection, and reporting obligations. This level of detail keeps owner and manager aligned and prevents confusion throughout the rental term.

Duration and Termination of a Short-Term Rental Management Agreement

Every rental management agreement should define its contract duration and the terms for its conclusion. Include a notice period requirement, typically between 30 and 90 days.

This allows both the management firm and the property owner ample time to conclude operations and manage the transition.

Termination clauses should also address how and when pending costs are settled.

It could be unpaid monthly invoices or unresolved maintenance fees, having an agreement about timelines for payment must be made.

Addressing these details, the parties can part ways with clarity and professionalism.

Additionally, early termination conditions should establish how breaches of the agreement, such as if a property manager fails to meet obligations are handled.

The ability for either party to outline these rights verifies fairness throughout the term of the partnership.

The Peace-of-Mind is Worth It

I created this PDF template that a person can use to get started. You’ll want to accompany the information with the advice of a local legal professional, as a formal document you can easily customize to bring clarity and peace-of-mind for your rental management agreement. When I draft a formal agreement for managing short-term or long-term rentals, I pay close attention to scenarios that could lead to disputes or financial strain during a guest’s stay. Please note, this is for informational purposes only and should not be used as a substitute for legal advice.

For instance, clearly outlining the agreed rent amount and specifying responsibilities such as supplying bed linens, maintaining air conditioning systems, or verifying fire alarms and carbon monoxide detectors are operational, prevents confusion later. I include sections in the rental agreement template detailing exactly what services the property manager agrees to perform, such as handling property information, revenue management, and responding promptly via mobile device when needed.

In my experience, effective Airbnb management agreements and Airbnb management contracts specifically clarify issues such as distribution management, comprehensive insurance requirements, and how out-of-scope payments (expenses not initially detailed in the agreement) will be handled.

You’ll want to make sure that each Word document becomes a formal document that provides legal protection to both owner and manager by clearly addressing regulatory compliance, potential legal issues, and conditions for contract termination. You need to look around for a legal expert to create a legally binding document.

This clarity helps the owner achieve steady income while maintaining reasonable terms are accepted, balancing risk and responsibility for both parties.

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I believe solid contractual agreements set the foundation for successful rental operations. When I draft a short-term rental agreement template, my goal is about protecting legal interests. It’s to help make it easier to simplify communication and aligning expectations between property owners and managers.

You’ll find that local laws is crucial, and that’s why I want you to remember that this is for informational purposes only. You can find other resources such as a short-term rental agreement PDF and a vacation rental agreement template. Maybe you have a different approach and can share a short-term lease (PDF) of your own, your insights could help enhance this guide for everyone.

With clearly defined terms and responsibilities, managing your vacation rental becomes more predictable and rewarding. Subscribe today for additional professional tips, free templates, and practical advice to help your property achieve its full potential.

About the Author

Joseph E. Stephenson, REALTOR®

License #00054082 | Kansas & Missouri

Affiliated with Welch & Company (License #CO00000477)

Joseph E. Stephenson is a licensed real estate professional in Kansas and Missouri with a career built on dedication to integrity and client-focused service. To learn more about how Joseph can assist you in your real estate endeavors, visit his REALTOR® profile at realtor.com.

Connect with Joe and/or Listen to His Podcast

Verify Joe’s Real Estate License Credentials

Real Estate Agent License Verification

Verify Joe’s Business Credentials

Joseph E. Stephenson also operates a business named Stephenson Residential, LLC. You can verify the business at the Kansas Secretary of State’s website.

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